SACC San Diego is continuously growing, aiming to provide a complete network of companies that add value to each other and our members. Our newest member, Husse, is eager to express the value that they could contribute with to all the pet owners out there. We sat down with Husse to have them tell us their story.
Being proud franchisees of Husse Inc. in San Diego, David Behar and Maroun Khater thought joining SACC would be a wonderful way to let other fellow members know about Husse's premium pet products and the many benefits of being 100% natural, Europe-made and GMO free. Furthermore, what would suit better than being part of the Swedish Community here in San Diego when the roots of the company are planted deeply in Sweden.
Husse is a Swedish incorporated company established in 1987, whose main business focus is premium quality pet food. The founders experienced a lack of providers of natural and healthy pet foods and therefore started to produce high quality products under its own brand ‘Husse’ in 1991. Two years later, Husse started a franchise offering in Scandinavia that later grew into the rest of Europe. Today, Husse is established throughout more than 50 countries, and approximately 750 franchisees are operating across the world.
Listening to their story, it becomes clear that Husse is a pioneer in manufacturing third generation pet food. Husse sells premium pet food and various accessories, mainly focusing on cats and dogs, but also horse supplements. The Husse franchisees form the distribution network of the brand and have helped develop Husse into the global brand that it is today. One key differentiating factor of the Husse network is that the franchisees are not just distributors of pet food, but fully trained Husse pet nutritionists, offering a service like no other.
We strongly believe that pets are part of our families and their health and well-being is very important.
The Husse approach is to understand the health needs of pets and provide recommendations to the pet owners as to what products to use. A key feature of the Husse offering is a free delivery service of the product to the customers. Husse is the global leader in pet food home delivery with the objective to ensure customer satisfaction by offering excellent service and quality pet food at a price that offers excellent value for money, which is also what makes them unique. The product is not sold through big box stores or impersonal retailers but is instead offered directly to the pet owner.
The Production Process
Husse Pet Foods are produced from its own Scandinavian recipe, continuously improved to ensure that the absolute best quality is achieved.
The corporate mission statement of Husse is simply "Animal Welfare". In order to improve animal welfare, Husse produces quality food with care for nature and the specific needs for all the animals. The Veterinarian and Nutrition Expert-team of Husse is continuously testing the composition of the food in order to improve quality and offer a nutritious and balanced diet to the consumer. Husse provides certificates for Animal Welfare, Ingredient Guarantee, Mycotoxins Certificate and Test Guarantee for all of their products.
At the European factory, Husse uses the most advanced methods of pet food production and high tech machinery. The factory is certified to ISO standards for pet food production and is regulated by the EU. Quality control is in place for every step of the production process, which allows Husse to verify the quality, consistency and nutrient value of their pet food and supplements.
The ingredients used in Husse products originate from animals that have been inspected by official veterinarians and judged to be suitable for human consumption. The quality, freshness and purity of the raw materials are further controlled systematically in the production site lab. Husse products do not contain artificial flavorings or artificial preservatives. Neither do the products contain soy, which is a common cause of allergic reactions and digestive problems in cats and dogs. Lastly, the products are GMO free - conform Regulation (EC) No 1829/2003 of the European Parliament.
Extruded methods in the dry pet food production allow Husse to have complete starch gelatinization, sterilize all the ingredients, eliminate anti-nutritional factors and inactivate spoilage enzymes without damaging the vitamins and quality of the proteins. Husse produces complete pet food, which contains all the nutritional needs of a pet with different size of kibbles, which makes it suitable for different breeds and every stage of a dog’s and a cat's life.
● Produced in Europe to ISO 9001 standards
● Non GMO
● Human Grade Meat
● No Artificial Colors, Flavors or Preservatives
● On average, 90% Digestible
● Enriched with nutrients and nutraceutical components
● Taste Guarantee - With Money Back Guarantee
A taste of Europe for your pets in USA
Five years ago, Husse started the process of entering the US market, got the USDA approval and began franchising in 2015. Today Husse covers seven states and the future looks promising. Consequently, the US pet owners will soon be able to offer Husse products to their pets wherever they are.
The pet food industry of America has earlier been associated with many problems and unhealthy ingredients, which is why Husse’s entrance to the market has been a great widening of American pet owners’ assortment. Since Husse seems to be the only European pet food in the States, they consider themselves ambassadors of Swedish, Scandinavian and European Pet food in the US. With their new membership, Husse hopes to serve the Swedish and Scandinavian communities in any way possible.
You will find Husse at their website:
And on the following phone numbers:
Maroun Khater, Husse SD: 8587075592
David Behar, Husse SD: 8584145384